PRESS RELEASE
Citi Center welcomes Highland Street Foundation as the
Title Sponsor for ArtWeek Boston
BOSTON (August 14, 2013) – Citi Performing Arts Center is pleased to announce that Highland Street Foundation will be the title sponsor of ArtWeek Boston, a new initiative set to launch in September of 2013. Highland Street Foundation has a strong interest in providing educational and enriching experiences for families and children, across Massachusetts. The foundation views ArtWeek as a unique opportunity to expand its commitment to the arts while increasing accessibility to a broad and diverse range of audiences.
ArtWeek Boston, looselybased on Restaurant Week, is a collection of curated events/experiences throughout the city that highlights the quality and diversity of arts, culture, and entertainment in Boston. Each ArtWeekevent links with local partners to enhance the customer experience, drive neighborhood economic impact, and build awareness about the area’s creative economy. ArtWeek is designed to rapidly become a new Boston tradition as well as a model for statewide and national expansion.
During the Fall ArtWeek, audiences can experience a “Magic of Mozart” free family day with Boston Lyric Opera, Zoo New England and Handel and Haydn at the Boston Public Library, pop-up theatre performances by Fiddlehead Theatre in Dorchester, or the “Play Me, I’m Yours” festival hosted by the Celebrity Series of Boston, a free, week-long interactive piano extravaganza happening throughout Boston’s neighborhoods. These creative experiences and more will span across disciplines and represent a broad range of arts organizations with many events free to the public.
Joe Spaulding, CEO and President of Citi Performing Arts Center, says, “Partnering with Highland Street Foundation to launch a concept like ArtWeek is extremely exciting as we work together to highlight the amazing array of creative experiences available within our communities. The growth and success of the Highland Street Foundation’s Free Fun Fridays during the summer months is something we hope to mirror as ArtWeek expands.”
The Highland Street Foundation focuses its efforts on providing access and opportunities in the area of education, housing, mentorship, health care, environment and the arts. Blake Jordan, Executive Director of Highland Street stated that “ArtWeek Boston is an innovative initiative that will help spotlight the rich cultural offerings within our community. We are excited about the opportunity to attract those who don’t normally engage in these types of experiences, particularly children and families. We’ve had great success bringing in new audiences to museums through our Free Fun Fridays program and we look forward to similar results with ArtWeek.”
In May 2013, ArtPlace America awarded a $ 151,368 grant to the Citi Performing Arts Center in support of ArtWeek. It was chosen from over 1,200 applications nationwide as an exceptional example of creative placemaking.
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About Highland Street Foundation
Since its establishment in 1989, the Highland Street Foundation has donated more than $ 145 million to many worthy non-profit organizations. It is committed to addressing the needs and concerns of children and families primarily in Massachusetts and California specifically in the areas of education, housing, mentoring, health care, environment and the arts. To learn more about Highland Street Foundation, please visit www.highlandstreet.org.